How to Get More Views on TikTok? Spoiler: Use the TikTok Method

Are you trying to get more views on your TikTok videos? Are you already on TikTok but don't get many views? Are you tired of seeing other brands going viral on this platform?

You couldn't have picked a better article to read!

Today we share the best tips and tricks on getting more views on this social media platform. At FeedHive, we developed our own custom-made method for acing that TikTok view count. And we want to share it with you.

So sit back, relax and enjoy - you'll thank us later.

How does a “view” work on TikTok?

Different social media platforms measure views differently. For TikTok, a view is counted as soon as your video starts playing.

Videos that autoplay or loop, or videos that viewers watch more than once also count as new views. However, watching your own video is not counted.

Why are TikTok views important for the TikTok algorithm?

One TikTok view can literally snowball into hundreds of views, which is why they are so important.

TikTok video views essentially determine the likelihood that it will be served to a wider audience (read: it will go viral).

And why would your brand want to go viral? Well, that way you reach large audiences, build brand awareness and potentially get new customers. Win-win, right?

So it’s fair to say that TikTok views are your essential tool to build your brand on this platform.

How to get more views on TikTok account? The TIKTOK method

So the questions are: “How to get these views?”, “What exactly should I do?”, “What will I need?”.

We’ve created our own custom-made TIKTOK method that answers them all - your ultimate guide on getting more views on TikTok and boosting that profile of yours on this social media giant.

Take part in TikTok trends

First things first, TikTok is most popular for its viral trends. Hence, it does make sense to jump on them as a brand, wouldn’t you agree?

The app has proved to be a boon for brands with marketing budgets, who can use the platform to promote their products and services. But TikTok is also a place for brands to get creative and experiment with new ideas, like using memes, going live or creating sponsored content.

Whatever others are doing that’s getting them views - you should do it too (in a way tailored to your brand).

💡 Practical knowledge - 7 examples of TikTok trends for brands:

• “Work starts at…”
• “Things that just make sense”
• “The types of people in your industry”
• “Your boss”
• “Company culture”
• “Dance”
• “Sound”

❓ Find out what they are and how to take part in them here.

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Invest time to research the app

You may not be familiar with TikTok, and that’s fine. So if you’d like to get more views on this platform once you start publishing content, you’ll have some homework to do.

More specifically, you’ll need to take a deep dive into the app and its characteristics. Some questions to ask yourself here are:

• What kind of people use TikTok?
• Is my desired audience on TikTok?
• How do brands interact with TikTok users?
• How often should I post TikTok videos?

Asking yourself these questions and answering them will help you better prepare to take over this platform. The more you know about it, the better.

In fact, it’s usually best when the person managing your TikTok account is a regular TikTok user themselves. That way you can be sure they’re familiar with everything and know the type of community that TikTok is.

💡 Practical knowledge - 4 things to do on TikTok every day to understand it better

• watch videos on the “For You” page and see what types get most views on TikTok
• check out the trending dances, sounds, filters, hashtags and other videos that use them
• follow brands that perform well on the platform
• read comment sections under viral videos to understand people and their behavior, as well as trends

❓ Find out the best time to post on TikTok in 2022 here.

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Know your target audience

How do you make your videos stand out?

This probably goes well without saying, but… The more you know about your audience, the better your content will be.

This point is partially relevant to the previous one (notice how everything is interconnected and part of a bigger picture?).

If you want to get more views on TikTok, you have to know who are the people that use it and what they like. If you are targeting teenagers, for example, then make sure that the topics of your videos are relevant to them and their interests.

If you want to target a different group of people, then make sure that they have something in common with those who use TikTok - whether it's age or gender or location or interests.

💡 Practical knowledge - 5 ways to know your social media audience better

• identify personas
• conduct market research
• interview your clients
• analyze your customer base
• continuously revise

❓ Find out the social media best practices here.

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Try trending hashtags, sounds and filters

Apart from taking part in viral trends, you should also always be checking out various up-and-coming sounds, hashtags and filters.

Sometimes, a sound goes viral in 2 days and before you notice - it’s already too late to join the party. In the case of missing a trending sound, making a video to it at a later time may lower your chances of going viral.

To avoid it, be sure to always keep your eyes out on what’s happening.

💡 Practical knowledge - 3 ways to stay up to date with hashtags, sounds and filters

• watch the “For You” page
• follow popular TikTokers like influencers and brands: many trends are born on their profiles
• keep checking trending filters and sounds in the filters and sounds tab in the app

❓ Find out the answers to the most commonly asked questions about TikTok here.

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Organize challenges

Who said you can only rely on already existing challenges? Nobody, we hope.

If you’re really determined to take over TikTok, it’ll be best to take the initiative and do something BIG.

It’s not easy as sometimes the least obvious things go viral and become trends. But, it’s certainly worth trying. If you get it right, chances are you’ll have people all over the world recreating your brand’s trend! Pretty exciting, isn't it?

💡 Practical knowledge - 3 tips on coming up with new challenges on TikTok

• think of something you haven’t seen on TikTok yet
• record a funny video about it
• encourage your audience to join you on the challenge and spread awareness about it

❓ Find out the 5 hacks to high-performing content here.

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Keep your audience engaged

Last but not least, your audience is your power. It’s your audience that gives you the views you’re after.

Appreciate it and take care of it. The importance of engaging your audience is not something new. It is the key to success for any company, including TikTok.

TikTok has been able to create a huge following and one of the reasons for that is its engagement rate.

Users are more likely to interact with content that they find interesting and this will lead them to share it with their friends, which in turn will help you grow your audience.

What's more, if you have a high engagement rate on your account, it will also be easier for you to get discovered by people who don't follow you yet (meaning = more views).

💡 Practical knowledge - 4 tips on keeping your TikTok audience engaged

• use hashtags that are relevant to your audience
• post videos regularly (use scheduling and cross-posting tools like FeedHive)
• interact with your audience
• organize raffles, giveaways and various contests

❓ Find out if you have the traits of a successful social media manager here.

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Bonus: make the most out of TikTok with FeedHive

The FeedHive software includes all the functions you need to manage social media, including TikTok.

Thanks to AI, it maximizes engagement - all so that you get all the views you want.

What’s more, it lets you quickly grow your audience not only on TikTok, but also other social media platforms like Facebook, YouTube, Pinterest, Instagram and Twitter.

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With the powerful tool FeedHive, uploading your existing videos is extremely simple and intuitive, making it easy for your brand to start a TikTok account quickly and easily.

So sign up for a free trial today and start scheduling your content in literally minutes.

Other than that, we hope you enjoyed this article. Be sure to come back for more and good luck with your TiKTok videos!

Checklist

How to get more TikTok views? Try our author TIKTOK method:

• Take part in TikTok trends
• Invest time to research the app
• Know your target audience
• Try trending hashtags, sounds and filters
• Organize challenges
• Keep your audience engaged

TikTok FAQ

How to search for top TikTok social media trends?

Keeping up with what's trending on TikTok requires regular visits to marketing blogs, and social media platforms like Quora, Instagram, and YouTube. TikTok's app is, however, the best place to look.

How to get more views on tiktok videos?

To get more TikTok views, you should follow the TIKTOK method. It stands for "taking part in trends", "investing time to research the app", "knowing your audience", "trying trending hashtags, sounds and filters", "organizing challenges" and "keeping your audience engaged".

Is creating a viral TikTok video difficult?

TikTok videos that go viral aren't easy to make. You can, however, make it to the for you page with the right content and strategy, as well as some help from the TikTok algorithm. A trending sound and filter can be helpful, as well as content that is relevant to your audience.

What tools do you recommend for TikTok creators?

For TikTok creators, there are a number of useful tools available. It may be possible for you to get help with scheduling content, cross-posting, and planning. Among them is FeedHive, a tool that allows you to cross-post from Instagram to TikTok.

Is it possible for my TikTok to appear on the for you page?

One way to reach the 'for you' page on TikTok is to get noticed by the TikTok algorithm. There are sometimes videos that you can find on the FYP page that are totally random. Make sure your videos are engaging and entertaining - the more people interact with your videos, the better your chances are of making the main page.

Other commonly asked questions: Is it difficult to run a TikTok business account? Do I need to have a business to run a TikTok business account? How can I make my TikTok content stand out? How long can my TikTok caption be? How to make my business account go viral on TikTok? Who can become a TikTok creator? What's a TikTok trend? How to build a TikTok presence? How to achieve TikTok success? Are TikTok influencers worth collaborating with? Should I upload multiple videos to TikTok every day? How can I discover trending sounds? Can I run multiple social media accounts on TikTok? How often should I post valuable content on TikTok? How can an entire video description show on TikTok? Can a user's video be banned on TikTok if it doesn't meet the guidelines? Can I use the same hashtag twice on TikTok as a TikTok creator?